EPIC has been a valued partner, helping us test and validate product and pricing strategies to understand where value is created. Their work has enabled us to optimize offers and pricing for maximum market traction across categories and markets.
Make profitable pricing decisions on time and stay ahead of your competition.
Get customer-related pricing data that will help you increase
volumes and gain market share.
Find out which products have lower elasticity or an ability to command a higher price point without damaging their rate of sale.
If any of your products have been priced to a point where their volume has started to drop, investigate whether to drop to EDLP or deliver value through promotions.
Find out which products have lower elasticity or an ability to command a higher price point without damaging their rate of sale.
EPIC has been a valued partner, helping us test and validate product and pricing strategies to understand where value is created. Their work has enabled us to optimize offers and pricing for maximum market traction across categories and markets.
EPIC really makes you think and prioritize what is most important and relevant for consumers. They have developed an impressive solution which has helped us take important decisions on market launch and pricing & promo offers.
EPIC has supported us in deploying conjoint analysis to rapidly gain insight into customer willingness-to-pay for different product propositions. This strategic partnership is important in enabling us to continue to outperform peers and drive revenue growth.
We used EPIC to develop new pack and pricing architecture on our key brands, which we believe gives us a strong commercial advantage versus our competitors. The EPIC’s team supported us through the process to ensure our objectives were met.
EPIC has been a crucial partner in our price setting strategy. They helped us war-game our growth opportunities and their team provided the right balance between support and challenge.
From conjoint and pricing simulations to pack design and product optimization, our proven methodologies don’t just deliver data; they deliver decisions you can act on.
Simulates a shelf from a retail environment to effectively capture customers’ in-store purchase decisions.
Shows products in a virtual fridge to effectively capture customers’ in-store purchase decisions.
A market research classic to capture customers’ feature preference, as well as price elasticity and willingness to pay.
Replicates an online shopping experience to effectively capture customers’ ecommerce purchase decisions.
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