The insights provided by EPIC’s flexible and agile solution enabled us to rapidly understand and implement the optimal pricing strategy for Neo, the ground-breaking smart watch specially designed for kids.
Turn every launch into a growth opportunity – powered by data, behavioral insights, and strategies that win market share where it matters most.
Ensure your new products are meeting customers’ needs in terms of pricing and features, so they contribute to your market share growth from the start.
Find out which product attributes and additional claims drive purchase decisions to give you a solid foundation for increasing your market share and generating new revenue.
Determine the ideal pack size strategy that maximizes both market share and revenue. Test whether incremental listings or product replacements will deliver better results for your brand portfolio.
Test whether consumers will pay a premium for your innovations and understand if extra value features like local production, sustainability claims, or seasonal packaging can help you win more market share.
Apply war-gaming principles to anticipate competitor moves and stay ahead to protect your growth momentum.
The insights provided by EPIC’s flexible and agile solution enabled us to rapidly understand and implement the optimal pricing strategy for Neo, the ground-breaking smart watch specially designed for kids.
EPIC really makes you think and prioritize what is most important and relevant for consumers. They have developed an impressive solution which has helped us take important decisions on market launch and pricing & promo offers.
EPIC provided us with a great set of insights which were very useful to take our decision behind a key product launch in our organization. The methodology was clearly explained and the results were provided quickly and in an easy-to-understand format.
From conjoint and pricing simulations to pack design and product optimization, our methodologies don’t just deliver data; they deliver decisions you can act on.
Simulates a shelf from a retail environment to effectively capture customers’ in-store purchase decisions.
Shows products in a virtual fridge to effectively capture customers’ in-store purchase decisions.
A market research classic to capture customers’ feature preference, as well as price elasticity and willingness to pay.
Replicates an online shopping experience to effectively capture customers’ ecommerce purchase decisions.
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