EPIC has been a valued partner, helping us test and validate product and pricing strategies to understand where value is created. Their work has enabled us to optimize offers and pricing for maximum market traction across categories and markets.
Meet the experts redefining what fast, human-led insight looks like, bringing behavioral intelligence to every pricing and product challenge.
EPIC has been a valued partner, helping us test and validate product and pricing strategies to understand where value is created. Their work has enabled us to optimize offers and pricing for maximum market traction across categories and markets.
EPIC is a true partner, not only during the conjoint survey design and analysis phases, but more importantly when it comes to translating results into the real financial impact to our bottom line.
EPIC contributes to a step change in the ability to be more customer-centric and data-driven in our commercial decisions in an optimal way. With them we experienced a real partnership when their team helped us develop surveys and discuss insights together.
EPIC is the perfect partner. Their willingness to address our every request, their flexibility and the superiority of their solution allowed us to achieve our objectives and deliver huge value for our business.
The insights provided by EPIC’s flexible and agile solution enabled us to rapidly understand and implement the optimal pricing strategy for Neo, the ground-breaking smart watch specially designed for kids.
EPIC really makes you think and prioritize what is most important and relevant for consumers. They have developed an impressive solution which has helped us take important decisions on market launch and pricing & promo offers.
Matt is the Founder & CEO of EPIC, a product, pricing & promotion decision making software solution provider, enabling game-changing B2C and B2B product and pricing decisions across 130+ markets.
He started as a Pricing Analyst for the Comedy Central cable network, priced shares of US and Latam Media & Telecom companies at JP Morgan, and worked as the Head of Pricing at Telefónica O2 Ireland.
Before founding EPIC Conjoint, Matt and his family spent 4 incredible years in Qatar where he led the Group Pricing function for Ooredoo Group with operations across the Middle East, North Africa and Southeast Asia.
Andy’s commercial experience spans 22 years, with roles at Publicis, Kantar, Unilever, Innocent Drinks, and Smartbox Group, covering a wide range of European markets and supply chains within the FMCG sector.
He began his career in MMM/Econometrics, quickly transitioning to the design and implementation of price and promotional trade plans across the UK and Ireland retail markets.
Andy has directly managed relationships with major retailers, including Tesco, Asda, Morrisons, Sainsbury’s, Waitrose, Ocado, COOP, Tesco Ireland, Dunnes Stores, and M&S.
With over 25 years of senior marketing management experience in multinational corporations within consumer goods, travel & hospitality industries, Louise’s experience is concentrated on driving transformational consumer & shopper insight projects that guide brand, NPD & GTM strategic plans and drive long-term successful business outcomes.
Prior to EPIC, in her 10 years at Whirlpool Corporation, she led the UK CMI & Data Analytics team, supporting transformational product development initiatives, go-to-market pricing strategies and shaping the company’s brand and media strategies through insight & data intelligence. She was also a customer of EPIC herself!
As EPIC’s CTO, Pavel is the strategic mastermind driving our technology vision, ensuring our team consistently delivers innovative, high-quality solutions.
Renowned for his talent in demystifying complex concepts, Pavel is equally respected by clients and colleagues for his leadership and the groundbreaking advancements.
Driven by a passion for innovation, our CTO has been the visionary force behind the EPIC platform, pioneering cutting-edge tools and technologies that are transforming the industry.
At EPIC, Nikolay leads the survey success team with a focus on best practice survey designs and effective delivery processes. His key focus is in designing surveys that deliver actionable insights for clients.
Nikolay’s philosophy when leading his team is focused on fostering collaborative partnerships with clients to achieve their goals – through reliable analyses, underpinned by quality and high professional standards to ensure client satisfaction!
At EPIC, Neha is actively shaping survey designs to uncover valuable insights for informed decision-making. Before EPIC, she worked as a Senior Analyst for Consumer and Market Insights & Analytics (CMIA) at General Mills in Mumbai.
Her role involved supporting insights and implementing tech-driven solutions across global markets, including the United States, UK, Europe, and Australia. She supported Customer Insights (US) and Ice Cream, Snacks, and Compete (Baking, Dough) categories for the UK & EUAU markets.
Neha has experience in using and synthesizing a broad range of information sources, including Nielsen, Kantar, Mintel, and Numerator.
Having lived in six countries and worked in a variety of industries ranging from health services research to hospitality and FMCG, Wesley brings a well-rounded perspective and diverse skill set that allows him to quickly understand and adapt to client needs.
As a survey success analyst at EPIC, Wesley works to understand client research needs, design scientifically-robust studies, and interpret results to drive successful business outcomes.
Isaac is a consumer insight professional who brings valuable experience from his time in the commercial and marketing team at one of the world’s largest FMCG companies to his role at EPIC.
As the former head of the insights and category function at Kraft Heinz in the Irish market, Isaac consistently leveraged a wide range of tools to champion the voice of the consumer in critical business decisions.
Now, on the agency side, he works closely with clients to deliver actionable consumer behavioral insights that drive meaningful revenue growth.
