New Features & Enhancements
New Questions Tool
Survey questions are now visualised as interactive charts directly in the reporting section, with analysis coverage across a wide range of question types — Choice, Multi Choice, Ranking, Points Allocation, Number, Rating, and Matrix. Every chart is accompanied by confidence interval whiskers and headline metric cards, so the strength and reliability of each result is visible at a glance rather than needing to be worked out separately. This gives research teams a much faster route from raw responses to a clear read on what respondents actually meant.
Enhanced Pricing Reports
Price Elasticity and Price Optimization reports were both extended with additional metrics and headline cards that surface the key figures immediately, supported by clearer emphasis colouring across pricing bands so the most significant ranges stand out. The result is a set of pricing outputs that are quicker to interpret internally and better suited to presenting directly to clients.
Data Quality, Performance & Reliability
Faster Market Simulation
Existing conjoint surveys were migrated to a faster simulator algorithm, improving the speed of simulation and optimisation workflows.
Survey Setup & Usability Improvements
Ranking questions now support shuffled option order, helping reduce order bias in respondent answers, alongside a range of smaller usability and consistency refinements across the platform.
Strengthened Security
This release addressed multiple high and critical severity vulnerabilities and tightened access controls, alongside framework and library upgrades that keep the platform current and secure.
